Web design changes all the time as new technologies are released. Every time there is a new developer platform or programming idea, if the benefits are good enough, it becomes the standard for websites. This is why responsive web development has become so popular today. Not only is it a great investment for all business owners, it is also the best option for websites today. A responsive website design is one that allows your website to adjust to the size of whatever screen that the user has. This means that the viewing experience is consistent on mobile phones, tablets, desktops and any other screen type or size.
Here are some reasons why your business needs a responsive website.
- Better appeal to mobile users
There used to be a time when websites have two versions, one for desktop users and a mobile version for those on tablets and smartphones. While many people still do this, it reduces the viewership from mobile users, and it is generally difficult to maintain. Having one responsive website that works for all devices mean that your mobile viewers get the same experience immediately they visit the website. This means they will visit your website more frequently whenever they need services or goods that you render.
- Low cost and easy website maintenance
A responsive website offers you low maintenance costs when you compare it to running two websites for different categories of visitors. Setting up a mobile responsive website is also easier and gives you more time to face other critical aspects of your business. There are many website design offers that give you great experiences for browsing without the hassles of maintaining a different codebase for mobile and tablet users.
- Seamless User experience
Your website is easier to view when it is designed to be responsive. Nobody ends up having issues while viewing your website. You don’t have to worry about misaligned texts or images. When your website is responsive, it makes it easier for users to enjoy the experience. A quality website is one that allows you to reach your viewers with your best foot forward whether or not they are using a desktop or mobile phone.
- Easy adaptation to different screen sizes
Responsive website designs are a great way to have an advantage over your competitors and gives you the edge over them. This means that you are better positioned to cater to new devices such as home monitoring devices, smart home devices and smartwatches.
- Better SEO results
Responsive websites tend to rank higher than other websites. The user experience and high quality of content lets visitors spend more time on the website and this keeps it more top of mind than an unresponsive website. Google also now has algorithm that promotes responsive website designs compared to unresponsive ones which helps to enhance your SEO efforts on all platforms.
To learn more or any questions regarding responsive websites, contact Windy City Web Designs today.