Must Have Items For Your E-commerce Site

by Jan 30, 2014mobile websites, user friendly website, web developer, Website Design

Must Have Items For Your E-commerce Site

When building an e-commerce site, it is essential to have features that will allow for the ideal user experience. In order to ensure that this happens, here are some key components you must to consider including in your e-commerce site.

Calls To Action- The main focus of a call to action is to help guide the user to make a decision. Whether this be to find out more about your products or services, or to make a purchase, these are important to include on every page.

Go Mobile- Since more people do their shopping form their smartphones and tablets these days, it is important to have a mobile friendly design in order to provide these users the best possible experience and to keep them from leaving your site frustrated. Responsive web design is perhaps the easiest way to ensure that your website can be viewed across all types of devices without having to develop more than one site for each device.

Post Videos and Reviews- More people rely on visual things like videos and customer reviews to understand how a product works. Additionally providing content like videos and reviews can help increase your rankings amongst the search engines.

Be an Expert- By hosting educational videos or how to tutorials, you will be viewed as an expert in your industry. Another way to show your knowledge and gain trust from your users is to write a blog. Blogging also increases your chances of being viewed and found in search engines.

Go Social- Social media is such a huge way to spread who you are and what you do. By having accounts with Facebook, Google+, and Twitter, you are increasing your marketability and getting your brand out there, and guess what…it’s free!

Easy to Use Shopping Carts- Shopping cart abandonment happens more often than it should. Most of the time the reason is due to the difficulty viewing their items and checking out. From Magento to Shopify, there are so many different types of shopping carts to choose from, all depending on the needs of your business.

It is as equally important to add your contact information and your security certificates to your e-commerce site as well. Since there are so many options when it comes to building an ecommerce site out there, it is important to work with a designer who can help customize what is right for you.

Windy City Web Designs is Chicagoland’s leader in web design and Internet marketing. Contact us to get started on the perfect ecommerce solution that suits you and your business’ needs.

By Bjorn Torling

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