Mobile Website Design

by Jan 11, 2013Website Design

Mobile Website Design

Did you know that 85% of searches start online? In our technology driven world even more of those searches are coming from mobile devices. Some have even predicted that mobile search will overtake desktop by 2015 and in some countries, including China and India, this is already the case. Tapping into the mobile website market is becoming more and more essential to grow and increase business clientele and revenue.

Mobile users are expecting faster load times and sites optimized for handheld devices. A survey by mobile and web performance management firm Keynote Systems Inc. found that 64 percent of smartphone users in the U.S. wanted a site to load within four seconds, with 16 percent of respondents saying they would not return or wait for a site to load if it takes too long. After loading times, non-optimized sites were the second biggest gripe.

Windy City Web Designs has designed hundreds of mobile websites for clients using 5 very important key components.

1. Simplifying Mobile Website Design- Mobile websites are meant to provide searches with a clean and simple design. Windy City Web Designs takes about all the “flashy” components of a full version websites and keeps the “skin & bones” so the mobile website still matches the full version but in a cleaner way.

2. Optimizing Content- Providing qualified and relevant content that will attract searches and not overwhelm them with hundreds of words that hard too small to read. This content should be broken down and provide searches with the information they needs in a few sentences.

3. Easy Navigation- Mobile Websites are not meant to have multiple pages. The most important information about your business will be displayed on the home page or within 1-2 extra pages.

4. Speeding Up Load Times- Our simple website designs load quickly because they are designed without flash, which can’t be seen on Apple devices, and are not overloaded with pages, pictures or plugins.

5. Making Company Brands Stand Out- Your mobile website will look different from your full version website, but a customer who visits both should still feel they stem from the same source.

For more information about mobile websites or to have Windy City Web Designs create and mobile website for your company, contact us today.

By Alisha Lowans

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