Social media is changing daily; it is hard to stay ahead of the game. As a developer and designer, it is best to stay ahead of the trends. Here are some trends that relate to a web design business or running one.

Mobile

More than 65% of social networking is on social media devices. Mobile devices are becoming the number one choice for users; this is also the first choice to do online shopping. Social networks are developing platforms with mobile first.

Online Shopping

This is one of the most popular ways for shopping online, it’s easy to use, saves time and is faster. They want conversions to take place on networks so the users do not leave their site. There is a feature for users that could save time from entering in all your information is the auto fill feature.

For example:

• Twitter has a buy button, and this is embedded into tweets so buyers can shop from that tweet instead of it taking you to a different site.
• Snapchat has the new feature called “Snapcash”, this lets you easily send money directly to your friend’s account, and the funds remain secure.

Video

Most sites like Facebook, Tumbler, Snapchat and Instagram are a way for companies to show what their product is. This also helps draw more people in, instead of reading about it. It is a way to change the flow to attract more traffic to your site.

Privacy 

Social media networks are never going to have full privacy, it is very difficult to achieve.  Be causes of what you post and share very little of personal information about yourself. You want to make sure no one can try to take over your site.

Audience

Choose your targeted audience and amplify the message you want to convey to them. Make a budget and pay what works.

For more information about media trends that can help web designers, contact Windy City Web Designs.