There’s no question about it, that trying to get customers to your website can be a challenge. Getting them to stay on your site or come back as a returning customer is an even harder quest.  Windy City Web Designs can help by giving a few pointers as to how to attract clients and customers to your website and leave them coming back for more.

Trust:  In order to get people to your site you have to build a bond with the client and give them a reason to trust you. Whether this means to present testimonials of others who have used your product or service, or to reveal some personal information about the company. Either option will work and by disclosing information about the company will remind the customer that it’s not just about the logo and the company, but it’s about the people who work for the company who make it successful.

Contact:  Getting customers to stay on your website may be a different story. Staying in contact with previous customers such as offering a sale or discount for being a member can be an incentive for them to return. Giving the customer a reason to come back to your site may eventually lead them to telling other friends about the product or service you offer.

Experience:  Leaving the customer wanting more is the way you want to end things with the customer until the next time they visit your site. One thing you don’t want to have happen is a customer who has had a bad experience. It’s easier for a customer to report a bad experience than it is for them to report a pleasant one. And it happens more often than not. Make sure they are happy with the product or service you provided them and that you give them a reason to come back. Unhappy customers are highly unlikely to return to a website that provided bad service, so it is important to take care of the customer.

Windy City Web Designs offers services to help draw attention to your website and use certain strategies in order to do this. Contact us for more information or for assistance in getting your website noticed.