Many small business owners find that they do not need a website. They feel they’re selling their products and services in the neighborhood just fine to their loyal customers. What they don’t understand is that having a website, can potential drag MORE customers to there business from all over! Every business needs to have that competitive edge! No matter how specialized or concentrated you think your business is going, there will always be a competitor that is popping up to have their slice of the profit.

Having a business without a website is going to make it very hard to get new customers coming to you. If your a fast food restaurant and don’t have a site for people to order online or even find your number on the internet is really going to hurt your business.

Having A Business Without A Site: If you are like anyone else that is from the 21st century you will understand the frustration of looking up a number though Google, and you can’t seem to find it, because the business doesn’t even have a site! So then your directed to another company of your liking to find whatever it is you needed in the first place. This company could have had amazing food, or great customer service or even the cutest trinkets, but the fact that they didn’t have a website, pushes the potential clients away. Which could possible harm your business. Check out these techniques on why you should have a website for your business.

1. Contacting Your Business: Your small business will be missing out on a lot of customers, if they can’t reach you! About 80% of Internet users in the United States from the ages of 14 and up look up products or services online.
2. People Who Know Your Business: With the new generation of children nowadays, no one is going to pick up a phone book, and check the yellow pages for your business. They are going to search it on the Internet. If they don’t see you anywhere, they might think you are no longer in business. Having an online presence will show your customers you do care, and you want them to continue coming to you for merchandise. That’s why having a website is very important for your business!
3. Broadening Your Horizon: With the money you make from your local customers, can increase exponentially by making your products and services available online. Have you thought about the profits you will be making if you fraction in the user base?
4. Your Targeted Audience: The joys of having the Internet at your fingertips! Your able to retrieve feedback from emails, online surveys and social media functions that can tell you how good your market is doing. There is also software that you can use to determine the type of people who visit your site. You can use this information to build better business strategies.

It bothers many designers that some businesses that are out there that do not have a website. They don’t seem to take advantage of this relatively cheap but highly effective business technique! If you have any questions about why you need a website for your business, contact Windy City Web Designs!