Website Designs That Mirror How Your Eyes Work

by Apr 13, 2015content writing, Google, Responsive Web Design, Website Design, Website Tips

Website Designs That Mirror How Your Eyes Work

Don’t be so fooled when chances are your users just scan your content to find what they really need. Don’t take it personally, this has nothing to do with your content, this is just a standard user behavior and how users read the site. With the F pattern this a layout for text heavy websites like new sites, blogs, or in-depth landing pages. Once we explain how it works, and why it works the way it does, you’ll start to notice on popular it has become now for sites.

The F-Pattern 

With the F-Pattern it describes the most common user eye-scanning patterns for when it comes to blocks of content.

Many cultures read from left-to-right, and with the F it refers to the reader first scanning at a horizontal line going across the top of the screen. Next, the user scans at a vertical line going down the left side of the screen and then looking for keywords of interest that are in the paragraph’s initial sentences. Once the reader finds what they are looking for, they begin to read that section forming horizontal lines.

Researches have been conducted to show  readability study based on 232 users scanning thousands of websites and showing the F-Pattern.

  • About 20% of users will rarely read every word of your text.
  • The first two sections are the most important
  • Cover only one idea per paragraph, use bullets to keep things organized
  • Start paragraphs and new sections with great keywords

How To Use F-Pattern

Point 1: You want to place your best content that is going across the top, with a solid anchor in the upper left corner. This spot is practically guaranteed to get noticed, this where you’ll see the company logo at.

Point 2: Most designers will put their navigation bar right across the top of upper right corner. This will make it very convenient to users who are searching for a keyword. Every designer out there is different on how thick or catchy they make the top bar, if it’s thing, subtle top line will encourage further scanning immediately.

Point 3: The user will drop down to the next section and repeat the process.

Point 4: In theory, users will continue going down the page until they find what they are looking for. Which only take a few more minutes.

For more information about how to create your website that will attract users more quickly, contact Windy City Web Designs. 

 

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