Marketing Your Business On Instagram

We all have heard and talked out Instagram, it’s a massive popular site that everyone loves to use. Some brands are using it in innovative ways to drive the brands awareness and boost up those marketing results. Some don’t believe that’s its right for a business…Or is it?

Instagram is newest frontier in marketing, which is joining the ranks of Facebook, Twitter, and Pinterest as widely used platforms for social media networking. Actually in fact, tapping into the power of Instagram to boost sales, you can grow your consumer base, and increase engagement with your brand.

Why Choose Instagram?

Instagram is one of the newer social media trends that have been well known and established platforms like Facebook and Twitter. Instagram is gaining massive adoption and it’s been proven that 41 percent of Instagram’s 300 million monthly active users between 16 and up.

Instagram also makes it easy to connect with your audience, and they like having feed back also! If you don’t interact with any of your users, they tend to stop coming back to your site. By identifying the key influencers who have been in-tune with the audience, that you’re trying to reach, your brand well be shared with your target audience.

The nature of Instagram can provide a foundation for high levels of engagement and interaction with others. This social media trend is built on an infrastructure of hashtags (#), tagging friends, liking the posts, and leaving many comments!

What’s An Influencer?

An influencer is someone who has been on social media for a long period of time and who has ranked up those followers. Having a large following group they must be something that their views like, because they keep getting more every day.

This isn’t just a large number of followers who qualify as a influencer, but the number of people who have the ability to elicit a response or action from the connections or readers who make someone truly influential. Having this quality makes an influencer particularly valuable to brands that are seeking to expand their business, reach their goals and grow across the social web.

Once you’ve been able to identify the right influencers for your business, the next step is engaging them. Start by asking these influencers to share your content especially those in popular niches who are overwhelmed with requests from brands.

Your next step would be to build an authentic relationship with those influencers is by following them, and commenting on their posts that they share, share their updates and read some of the blogs they make. Interacting with them will get them to start sharing your blogs, and content in return, which will help out your businesses go far throughout the social media world.

For more information about how to market your business on Instagram contact, Windy City Web Designs!

 

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