Your website’s homepage in by far the most important page on your site. It is not only essential in grabbing your audience’s attention, but creates a connection with them…all in a matter of seconds. In order to ensure that your website is doing it’s job correctly, here are 5 things you must include on your homepage.

1. Logo- There is nothing more powerful than a logo. This is not only a visual representation of your brand, but it captures the eye and attracts your audience. Logos are key in ensuring the audience has reached the correct webpage.

2. Contact Information- First and foremost, your homepage, and all other web pages, need to have your phone number listed in order to make it as easy as possible for all clients to find your information. Your contact information should be posted on the top right hand corner of the homepage. It is as equally important to include a contact us page or an email link directly on your homepage.

3. Simple Navigation- In order to allow for the user to have easier and faster access to your other pages, a simple navigation tool bar, located on either the top of the page or down the side of the page, should be displayed on your homepage. If you have several pages, then drop down menus are a must in order to prevent crowding.

4. About Us- By providing an at a glance overview of what your company is about and what they have to offer, you increase your chances of capturing your visitor’s attention and create an interest on their part to see what else you are about. It is also beneficial to include a read more link to enable them to learn more about your business.

5. Social Media Icons- In today’s world of Internet marketing, your social media presence is imperative in order to connect with your audience. By displaying your social media icons, like Twitter, Facebook, and Pintrest, you are providing a direct link to your social media pages, which allows for additional ways for your audience to connect with you.

In order to make sure your first impression is the best impression, contact Windy City Web Designs. By working with our team of professional designers, you can ensure that your website will be built with all the necessities in order to achieve the best results online, allow for you to stand out from your competitors, and increase your profitability.